HOST COMMUNITIES ANTAGONISM AND SUSTAINABLE TOURISM SITE DEVELOPMENT IN ADAMAWA STATE, NIGERIA

Abstract

study examined the relationship between host communities antagonism and sustainable tourism site development in Adamawa State, Nigeria. The purpose was to examine the application of Doxey Index model in Adamawa State, Nigeria. The study was anchored on Host Community’s Support Model. The work adopted survey method and primary data were used to collect information through copies of structured questionnaire. The population of the study was 1,579,600, and it covered the six (6) local governments (two local government areas from each senatorial zone) in Adamawa State. The analysis was done using percentages, bar chat and mean. The hypotheses were tested using Pearson Product Moment Correlation Coefficient. Findings from the study revealed that there is significant relationship between host communities antagonism and socio-cultural sustainability in tourism sites, there is significant association between host communities’ antagonism and economic sustainability in tourism sites and host communities antagonism significantly connects with environmental sustainability of tourism sites. This study concluded that the achievement of sustainable tourism site development depends on host community support; hence the need for the tourism developers to always encourage socio-cultural sustainability, economic sustainability, and environmental sustainability. It was recommended that host community antagonism to tourism site development should based on poor economic sustainability impact such as inability of the tourism organisation to employ host community members in its higher cadre, inability of the tourism firm to contribute to road infrastructure, electricity, and other aspects of development.